When JETSET Pilates set out to boost its presence across the Triangle, the goal was clear: find a Raleigh/Durham creative agency skilled in content production for local businesses. That search led them to The Ambitious Group (AMG)—sparking a creative partnership that keeps growing stronger with every project. From brand storytelling to social media strategy, discover how AMG helped JETSET Pilates turn fitness into engaging, community-driven content across the Triangle.

Over the past decade, Black Friday and its impact on consumer spending within the urban fashion industry have changed substantially due to shifts in consumer behavior, technological advances, and sales strategies from retailers across the globe. That said, Black Friday is a pivotal time for retailers and buyers alike. Retailers view it as a golden opportunity to increase annual sales, clear inventory, and attract new customers through amazing deals and fancy product promotion